Cannes 2023: Maya Jama rocks two stunning looks in as many days in the French Riviera
Maya Jama’s vibrant dichotomy of contemporary glamour and streetwear edge is what makes her so approachable, and what has seen her cross the line from TV host to style icon.
Fearlessly embracing trends while infusing each look with her own unique flair, Jama’s looks often showcase a mix of high fashion elegance and playful elements, with individual styling and accessories.
The TV presenter and Winter Love Island host has always looked stunning, whether attending red carpet events, or posting on social media – as one colleague put it, “Maya Jama could wear a bin bag, and I’d still love it” – but the past five years have seen Jama elevate her style game even further.
Read more: Maya Jama takes keyhole trend to new heights in daring red carpet dress
Bodycon dresses and streetwear have been replaced by big, bold, glamorous looks, harking back Old Hollywood styles and showcasing her growth in the public sphere.
With an impeccable eye for detail, Jama fearlessly combines colours, patterns and textures, creating unique ensembles that leave an indelible mark. Effortlessly pairing vibrant prints with bold accessories, she proves time and time again that fashion isn’t just what you wear, but how you wear it.
Read more: Love Island's Maya Jama stuns in barely-there dress for show's premiere
It is this eye for detail that sees Jama turn to small, independent brands, too. Championing diversity and using her platform to amplify underrepresented voices, her fashion choices together with her stylists Rhea Francois and Georgia Medley are a celebration of different cultures and designers.
Take her two looks at the Cannes film festival this week. The first, a vampish, off-the-shoulder gown by Italian fashion veteran Dolce & Gabbana, but the second, a white lace number, was by Aadnevik, a London-based Norwegian designer founded just a decade ago.
Maya Jama's boldest fashion looks
Maya Jama wore a Aadnevik white lace gown to a party during the 2023 Cannes film festival.
Maya Jama wore a Dolce & Gabbana figure-hugging gown to a party during the 2023 Cannes film festival.
Jama opted for a see-through striped dress for dinner with friends.
The presenter opted for a strapless Schiaparelli dress for the BRIT Awards in February, embellished with gold rib-cage patterns.
Jama in a glamorous all-black sequinned look by Richard Quinn at the designer's show at LFW 2023.
The TV presenter chose a futuristic design by David Koma for the designer's show at LFW 2023.
Winter Love Island allowed Jama to revisit some of her summer style staples, like this cut-out pastel number.
Jama in an ethereal dress by Philosophy di Lorenzo Serafini for an event in December 2022.
Jama in a Sabina Bilenko Couture gown and a collared necklace by Messika Jewellery, completing her avant-garde look with a wide-brim black hat, for the 2022 Fashion Awards.
Jama chose little-known brand Stephane Rolland for her appearance at the Black Panther: Wakanda Forever premiere.
Jama opted for streetwear brand Off-White for a party in November 2022.
Jama channeled the dancing lady emoji in a larger-than-life strapless red dress, complete with feather embellishment.
Jama kept up with the Royal Ascot Dress Code with a ruffled Zimmermann number and matching pink fascinator.
Jama chose a cut-out gown by Monot for the 2022 BRIT Awards. "Cher was the inspo," she wrote on Instagram.
The TV presenter chose a tailored houndstooth design by David Koma for the designer's show at LFW 2022.
Jama chose a cut-out drawstring Alexander McQueen red dress to wear with her stylish lob.
Jama opted for a bejewelled Azzi & Osta gown to present the first award of the night at the 2021 NTAs - The Bruce Forsyth Entertainment Award.
Jama chose glamour with a capital G for the 2020 BRIT Awards in Alonuko bespoke.
Jama stunned in a figure-hugging Vhernier gown at the GQ Men Of The Year Awards in 2019.
Jama opted for smaller brand NEDO by Nedret Taciroglu for the 2019 BAFTA red carpet.