Christmas is fast approaching, which means only one thing: It’s time for you – er Santa – to buy all the gifts. As Yahoo's gifting editor, I’m all about scouring the Internet for clever, one-of-a-kind gift ideas. But I'm also open to suggestions from friends and family, random TikTokers and all those Google reviewers online who make these beloved products sell out again and again.
Speaking of Google, the search engine recently dropped its Holiday 100 List, a compilation of the most-searched products in the last 12 months. If you've been on the Internet at all in the last year (Is that even a question?), then none of these picks will come as a surprise. You'll recognize most, if not, all of these finds: the viral Dr. Scholl's sneakers, the Ninja Creami that kept selling out, the beloved Lululemon belt bag, to name a few.
While you can and should take a look at the complete list, keep scrolling to see the trending best gift ideas that caught my eye. All of these picks are backed by data, so you really can't go wrong.
Sure, you can buy nut milk at the store, but we guarantee that once you have it fresh, you won’t go back. And for less than a $100 investment, you’ll be able to whip up everything from almond to soy to oat milk in no time. Shoppers say it saves them money and helps reduce dairy intake. “This is one of the best machines I ever bought,” one reviewer wrote. “I love the freshness and I can customize the level of the milk sweetness.”
Just when you thought you’d seen the cutest Squishmallow, the popular brand of stuffed toys outdoes itself. This purple octopus is super cuddly, and one reviewer called it “the perfect cuddle size. It's so soft and squishy.”
Mark 2023 as the year that insulated tumblers doubled as a fashion accessory. Stanley remains the leader of the pack and their 40-ounce version really took off this year, with searches quadrupling in a year.
Searches for this Lululemon favorite skyrocketed by 650% this year, which explains why you've seen it everywhere (hence the name). Wear it around your waist or across your body for easy access to on-the-go essentials.
These sneakers went viral on TikTok after a user shared how she walked 50,000 steps in them on her trip in Barcelona — without any pain. Hundreds of Amazon shoppers have backed up these claims, and one reviewer even added that they have "good arch support for my plantar fasciitis." As a result, Google searches shot up 5,000% this year.
Crescent bags are having a moment. This nylon one "reached an all-time high in 2023" — likely because of its affordable price point (around $20!), water-repellent finish and unisex design. "The perfect size for running errands for the day, with plenty of room for a phone and water. Very lightweight," one happy shopper wrote.
The Ninja Creami really had a moment in 2023, so much so that Google searches went up about 5,000% percent. Yahoo's tech editor Rick Broida even gave it a go and found that it's not simply an ice cream maker, but "more a specialized blender of ingredients you prepare yourself, then freeze for 24 hours." That means you can use it to make gelato, milkshakes, frozen yogurt and other cold treats.
Carhartt dominates when it comes to beanies, making them the top-searched brand in the last 12 months. Originally designed to be worn on the job, this iconic knit makes an appearance just about everywhere — construction sites, hockey games and beyond.
Google searches are heating up for this portable fire, with interest up 5,000% in the last year. You can bask in the glow of this tabletop fire pit for up to 45 minutes. Fuel the fire for warmth or roasting marshmallows — it's your call.
It seems like everyone's itching to color outside the lines since search interest for reverse coloring books doubled in the last year. Draw lines, dots and doodles to make sense of the colors on each page.