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With Tiffany’s New Collection, You Can Still Dress Up Your Dinner

Photo credit: Don Penny
Photo credit: Don Penny

From ELLE Decor

Clockwise from left: Pendant in platinum with a tanzanite of more than 31 carats and diamonds. Pendant in platinum with a blue cuprian elbaite tourmaline of more than five carats. Necklace in platinum with diamonds. Paper Flowers collection necklace in platinum with diamonds. All prices upon request. Bone-china Brushstroke cup-and-saucer set, $100 each, and square platter, $200.

It is America’s jeweler, but Tiffany & Co. was born and bred in New York City. And it has seen its hometown through almost two centuries’ worth of ups and downs. Founded in 1837 as a stationery and fancy-goods store, Tiffany operated several locations until 1940, when Cross & Cross designed its Fifth Avenue flagship. One of the first major projects in Midtown Manhattan following the Great Depression, the Art Moderne building—with its limestone, granite, and marble facade, its entry framed in an etched wheat-leaf pattern, and its enormous stainless steel doors—is often cited as a catalyst for the area’s postwar recovery. The beauty and modernity of the store’s design lifted the spirits of the city. And so many years later, Tiffany—with a new tabletop and jewelry collection and a renovation of the flagship underway—is still at it.

Photo credit: Hearst Owned
Photo credit: Hearst Owned

Produced by Laurel J. Benedum

This story originally appeared in the November 2020 issue of ELLE Decor. SUBSCRIBE

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