Sony’s New Smart Car Can Display Fortnite Ads, For Some Reason
During January 8's Consumer Electronics Show (CES) in Las Vegas, Sony literally pulled up on stage with a new electric vehicle that can be driven with the PlayStation 5's DualSense controller. The vehicle, named AFEELA and created in partnership with car manufacturer Honda, has a bunch of features that should make driving safer. It also has a bunch of really unnecessary features, like the one seen in a new video where a handful of Fortnite ads are displayed on the dashboard and front bumper—in case you want to be a drivable billboard.
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It’s a very strange innovation, as it immediately calls to mind the mobile digital billboard trucks that drive around New York City streets, blinding everyone in the process. Why you would want your personal vehicle to operate as a drivable billboard for Fortnite is beyond me. I guess AFEELA isn’t too dissimilar from the cheaper, ad-supported Kindle e-reader.
Read More: Gravity Rush Film Makes Surprise Appearance At Sony CES Presentation
AFEELA wasn’t the only new thing Sony revealed at CES. The company showed another round of display plate colors for the PS5 slim, a “spatial” VR headset that seems to mix augmented and virtual reality, and a glimpse at the Gravity Rush film. The company also hyped up The Legend of Zelda live-action movie, saying the project will “deliver an amazing tale of adventure and discovery” when it comes out.
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