Get rail: Malaysians misread transport operator’s tagline as ‘RailMyLife’ and the reactions are not dry
What was supposed to be a promotional advertisement by Keretapi Tanah Melayu Bhd (KTMB) turned into a dirty joke when social media users misread its ‘MyRailLife’ poster tagline to ‘RailMyLife’ instead.
Seems like some of us are having a dry season, huh?
The MyRailLife campaign was launched on Wednesday by KTMB and the Transport Minister, which offers free-ride passes to disable people and school students.
The company in its poster stated that MyRailLife will begin on Feb. 15 and that free rides will be provided for their Eastern Shuttle, Klang Valley Sector Commuter, and North Sector Commuter.
Social media users took to Twitter to express their amusement and their need to be railed.
I wanna meet the copywriters who work for the government… There has to be some gen z intern there who intentionally did this. Rail My Life. He’s laughing in the back cubicle of the office as we speak. https://t.co/TxuPuCM7EA
(@mikhailhanafi) February 17, 2023
getting rail all day bebeh https://t.co/JomyNvdFmB
— eiman (@shotforsaturn) February 18, 2023
Rail my life like you depend on it please they said https://t.co/sm2SCGulrB
— Jess (@baecorgi) February 18, 2023
This is an elaborate way of saying fuck my life https://t.co/vwtrIO5KxH
— Julie's brain is elsewhere (@okaeythen) February 18, 2023
On another note, we’re all aboard for the rail life and encourage everyone to get “railed” safely!
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