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Swimsuit sales are surging. Folks are snatching up bathing suits right now, and it's all thanks to a return to normal life.
Retail experts from Macy's and Summersalt report a (mind-bending) 850 percent increase in bathing suit sales over last year. Bottom line: if you're hunting for that just-right one-piece right now, you have plenty of company.
Of course, shopping for the perfect suit can feel like a needle-in-a-haystack endeavor. Finding one that's flattering, provides coverage in the right spots (but isn't frumpy), stays in place when you jump in the pool or get hit by a wave (hello, over-exposure!) and doesn't cost a fortune is a challenge. Never fear — we've got great news
Amazon has slashed prices on several top-rated super-flattering swimsuits for Prime Day. These one-pieces get consistently high marks from shoppers and check all the boxes above. Take advantage of these sales — and shoppers' insights — and find your perfect 2021 swimsuit below.
Heads up: These prices are only for Prime Day, so you'll want to act fast!
This fun, on-trend Hilor Swimsuit is just $34 right now. The one-shoulder one-piece has a pretty ruffle trim and asymmetric one-shoulder neckline for a look that's anything but ordinary. Subtle ruching down the sides allows some give for all body types. Inside, there's a built-in shelf bra and removable padding. Another plus? Good butt coverage.
The suit has nearly 8,000 glowing reviews from fans, many of which feature the magic word, "flattering." "Wonderful suit! I couldn’t believe the quality of this suit for the price. Lots of support throughout, especially on tummy area," a happy customer wrote. Another fan said, "I felt supported in my 38DD chest," adding that sh "could easily keep up with the kids and not have to constantly tug at the rear to keep my butt covered or pull it up at the top."
Shop it: Hilor Women's One-Piece Swimsuit, $34 (was $37), amazon.com
Just $22 for a classic Belted Swimsuit
Love the classic cut of a lifeguard swimsuit? Say hello to this Baywatch-esque belted beauty. The sporty one-piece will nip you in all the right places, so say over 3,700 five-star reviewers. It’s available in 22 colors and patterns and sizes S to XL.
"So sexy while covering up just enough," a happy customer wrote in the reviews. Another fan raved about how this suit has the "perfect fit," writing, "it’s just sexy enough, but covers my problematic areas."
Shop it: PrettyGarden Women’s Simple Low Cut Swimsuit, $22 (was $35), amazon.com
Amazon's No. 1 bestselling Hilor Crossover suit
The Hilor Women's One Piece Crossover Swimsuit is one of those brilliantly designed items that employs clever optical trickery to make every body look its best. With strategically placed sheer mesh stripes, and a cut that shows off easy wins like shoulders and collarbones, it deserves a place in the lightly populated pantheon of flattering swimwear. Also? It’s only $33.
“After four kids and four c-sections, finding a swimsuit I feel comfortable in is a nightmare!” a mom wrote in the reviews. “I am not quite plus size, but in the middle of regular and plus size- with extra mom pooch in the middle. This suit makes me feel AMAZING. I have not felt excited to put a swimsuit on since high school, and this suit makes me pumped for it! It fits perfect and is SO comfortable.”
Shop it: Hilor Women's One Piece Crossover Swimsuit, $33 (was $37), amazon.com
Down from $88 to $36: Anne Cole's Shirred Swimsuit
Shirring down the sides of this one-piece create a flattering silhouette for every body type, while a cross-over feature at the bust offers up extra support up top. The Anne Cole Women's Twist Front suit has adjustable and removable straps for those particularly active days.
"Just wow!" a satisfied customer wrote. "I haven’t owned a swimsuit I’ve loved as much as I do this one. It’s perfect for any age." Another fan said that the suit is "great at concealing the many tacos I had over winter."
Shop it: Anne Cole Women's Twist Front Shirred One Piece Swimsuit, $36 with on-page coupon (was $88), amazon.com
Save on this sexy Plunge V Neck Monokini — just $29!
Want something that's sexy but still offers plenty of coverage below? This Plunge V Neck Monokini is it. The suit has a wide shoulder strap with padding up top to give you shape. Peek-a-boo accents and a deep V neck give off a glamorously vintage vibe, while a criss-cross back makes the rear view as gorgeous as the front.
"I dread bathing suit shopping, but this one has reinstalled my faith in finding a good fitting — and attractive-looking bathing suit!" a fan wrote in the reviews. Another called the suit "very well made," writing, "So glad I took a chance on this one! It fits perfectly."
Shop it: Tempt Me Women's One Piece Plunge V Neck Monokini, $29 (was $36), amazon.com
The reviews quoted above reflect the most recent versions at the time of publication.
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