Palestinian entrepreneurs start 'farm to fork' initiative

Palestine's agricultural startups are cutting out the middle men ...

and the chemicals

Location: West Bank

The 'farm to fork' initiative connects farmers with buyers

delivering fresh vegetables twice a week to households

It's feeding an appetite for healthier living

with vegetables grown 100% naturally

(SOUNDBITE) (Arabic) CO-FOUNDER OF HABAQ FARM FOR AGROECOLOGICAL FARMING, RAJI NIJMI, SAYING: "We are a group of youth that decided to produce healthy vegetables that are free of chemicals for the local market, because we saw a need, and lack in Palestine production in this product, and at the same time, there has been more awareness towards health and eating healthy."