How One Artist Is Putting a Futuristic Spin on Tiffany’s Iconic Blue Box

·1-min read
Photo credit: Courtesy Tiffany & Co.
Photo credit: Courtesy Tiffany & Co.

When Tiffany & Co. asked New York–based artist and designer Daniel Arsham to rethink its iconic Tiffany Blue box, Arsham responded with his signature brand of cheek: a new hue called “Tiffany Green.”

Not only does the box—cast in bronze and studded with jagged gold crystals—accompany limited-edition green baubles that Arsham created in collaboration with the storied jewelry house, but a life-size, interactive version of it also now exists at the retailer’s Fifth Avenue flagship store in Manhattan.

Photo credit: Courtesy of Tiffany & Co.
Photo credit: Courtesy of Tiffany & Co.

That giant Bronze Eroded Tiffany Blue Box is a continuation of Arsham’s art series, “Future Archeological,” in which he reworks familiar contemporary objects to appear as they would in an imagined future. Tiffany’s signature hue was the perfect starting point, he says.

“Tiffany Blue is so recognizable, but I wanted to use it in a different way than it was originally intended,” Arsham explains. “My work imagines a contemporary object as if we’ve transported it to the future and brought the object back. And this time dislocation creates a sort of paradox in the object itself. You have this thing that you know from your current era, but it looks old.”

Photo credit: Toby McFarlan Pond
Photo credit: Toby McFarlan Pond

Visitors to the flagship location will be able to walk inside the sculpture, through the end of October, and view a display of the Tiffany Knot x Arsham Studio jewelry collection. The 18-karat white-gold diamond and tsavorite (a green variety of garnet) bracelet is a tribute to New York, as well as being Tiffany’s and Arsham Studio’s signature hue. For the lucky buyers, each bracelet will arrive inside the new Bronze Eroded Blue Box.

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