Is Netflix’s Lagging Subscriber Growth a Sign of More Pain to Come? | Chart

·1-min read

Let’s just cut to the chase: It wasn’t a great second quarter for Netflix. The streaming giant on Tuesday announced it added 1.54 million new subscribers in the second quarter, which, on the one hand, is more than the company had projected. On the other hand, it was the smallest jump in new subscribers since at least 2013; it’s also a far cry from where the company was at this time last year, when Netflix was coming off back-to-back big quarters that helped it bring in 25 million new accounts during the first half of 2020. (Of course, that was due in large part to the COVID-19 pandemic, which forced people to stay inside and binge watch shows for days on end.) The rough Q2, at least in terms of subscriber growth, wasn’t ideal for Netflix. But while analysts told TheWrap the streaming giant’s lagging growth is certainly eyebrow-raising, there were also positive indicators that Netflix — which now has 209.2 million customers — is continuing to mature as a business. Netflix’s 2020 pandemic gains have started to wane in 2021 First, let’s dive into Netflix’s subscriber count a bit more. One red flag that stood out: For only the...

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