MSNBC Ekes Out First Quarterly Win in Total-Day Viewers, But Fox News Wins All of March

Lindsey Ellefson
·1-min read

MSNBC eked out a narrow victory over its cable rivals in total day viewers in the first quarter for the first time ever. The win was close: MSNBC averaged 1.38 million viewers while CNN averaged 1.36 million and Fox News averaged 1.34 million. As a result, MSNBC’s total-day quarterly ratings beat Fox News’ for the first time since 2001 — though Fox News mounted a comeback for the month of March (more on that below). Fox News also scored a win in total primetime viewership for the quarter, as TheWrap previously projected, drawing 2.480 million total average viewers from 8 p.m. to 11 p.m. ET. MSNBC averaged 2.238 million primetime viewers in that time period while CNN saw 1.935 million. But if you just look at weekdays, MSNBC scored the narrowest of wins in primetime too: From Monday to Friday, MSNBC’s primetime lineup averaged 2.91489 million viewers compared to Fox News’ 2.9187 million. Also Read: Cable News Ratings: MSNBC Poised to Win Quarter in Total All-Day Viewers for First Time All of the cable news networks saw declines in total viewership following the ratings boom in the weeks following the Jan. 6 Capitol riot, President Joe Biden’s inauguration and former...

Read original story MSNBC Ekes Out First Quarterly Win in Total-Day Viewers, But Fox News Wins All of March At TheWrap