What is Molly-Mae Hague's secret announcement after Tommy Fury split?

Molly-Mae Hague has split from Tommy Fury. Now everyone wants to know what will the model do next?

The influencer and mum-of-one, 25, is an incredible success in her own right and she has a secret upcoming announcement that she has been teasing on social media. She previously told fans to "save the date" as she wrote: "Watching a vision come to life yesterday. 01.09.24... Save the date."

The fallout from the split has been a huge talking point in the showbiz world the end half of this week when Hague told the world she "never imagined our story would end, especially not this way" after five years together.

Professional boxer Fury has been forced to deny he cheated on Hague and he is speaking to his lawyers. A spokesperson for Fury told Yahoo: "Tommy is horrified by the false allegations of cheating being circulated by the media and he’s consulting his lawyers."

Meanwhile, Hague has been preparing for her upcoming announcement which she teased on 1 August earlier this month. So what does the starlet have planned?

Speaking on behalf of Stocklytics, Press Box PR expert Lynn Carratt has shone a light on how Hague is set to increase her earnings following the very public break up.

"Molly-Mae has gone on to build her brand around a wholesome family image and motherhood," she told Yahoo. "She is the only influencer I know who has had a glow down. She removed her fillers and the composite bonding from her teeth, and looked better for it. She often posts wholesome content about family and motherhood."

While she may have been propelled into the limelight by Love Island in 2019 when she found love with the boxer, she already had a big following on social media. Making the final of the show, her popularity only grew and she now has amassed a huge following of 8.1million on Instagram.

Last year, she stepped down from her impressive role as creative director at PrettyLittleThing to focus on her daughter Bambi.

Read more: Molly-Mae and Tommy break up

• What we know about Molly-Mae Hague and Tommy Fury breaking up

• How Molly-Mae Hague and Tommy Fury could split fortune, childcare and cats

Molly-Mae Hague to 'make more money' after split

Although the break up has been heartbreaking for the star, it is believed she will make even more money following the split.

The PR expert explained: "Molly-Mae’s earnings are is expected to strengthen after the split. She is set to become the poster girl for single mums who are doing it for themselves and while I’m sure she’ll be co-parenting with Tommy, she will still become attractive to strong female brands and big family favourite brands. She is already an Ambassador for Marks & Spencer.

"Her popularity raising is evident in Molly-Mae's Instagram following, which has increased from 7.9 million to 8.1 million after the announcement of the split. This will only increase her profile to companies and make her more appealing to work with."

Will Molly-Mae Hague do solo Amazon Prime show?

Hague and Fury made an appearance on Netflix series At Home With the Furys which was a fly-on-the-wall reality show following the life of Tyson Fury and his growing family. What followed was a flurry of reports about Hague and Fury signing their own deal with Amazon Prime for a reality series, where they would invite cameras into their lives with 18-month-old daughter Bambi.

With the split, this of course will not happen. However, Hague could choose to pursue a reality series on her own if she wanted.

The PR expert said: "After appearing on The Fury’s reality show, it was reported that Tommy and Molly-Maw had a reality show with Amazon Prime in the pipeline that was supposed to start recording this summer and run until their wedding. Depending on how she feels it could become a fly-on-the-wall about Molly-Mae’s next chapter in her life as she moves on after the break-up."

Amazon Prime refused to comment when approached by Yahoo UK.

Tell all book

While she is known in the beauty, modelling and TV spheres, Hague has already published her first book Becoming Molly-Mae. Ahead of its release in 2022, she called the book her "baby" and she said it was something she had always wanted to do.

The PR expert said publishers could look to re-release her book with a chapter on the split. "Molly-Mae brought out a book in 2022 ‘Becoming Molly-Mae’, publishers could re-release this with new chapters with what has happened since and following the break-up, if Molly-Mae felt it was right," she added.

Fury's first memoir Lightning Can Strike Twice is set to hit the shelves on the 10th of October. This may be an opportunity for him to share his side on the split. "If he includes a chapter on the Molly-Mae split, this will significantly boost its sales potential and he will likely earn 10% of all sales," PR Carratt explained.

She added: "They have been very savvy in keeping their finances separate, with separate companies for their earnings. They also didn’t often do many joint brand campaigns or public appearances together."