Inside Paramount’s CEO Shuffle: A New Digital Future or Next Acquisition Target? | Analysis

·1-min read
Inside Paramount’s CEO Shuffle: A New Digital Future or Next Acquisition Target? | Analysis

The replacement at Paramount of longtime studio chief Jim Gianopulos with Nickelodeon head Brian Robbins is a significant signal of change at the storied Hollywood studio, underscoring a desire for innovation amid industry-wide anxiety about the state of traditional moviemaking and the rise of streaming. But is the CEO shuffle truly a move to bring Paramount into the digital age at long last or — as some analysts say — merely an effort to clean house ahead of an expected acquisition by a bigger, deeper-pocketed company? “Paramount is more interesting now than it was eight hours ago,” one industry insider who asked not to be named told TheWrap. “Brian is very interesting … He’s going to bring some fresh energy and ideas to the table.” Indeed, the 57-year-old former star of the 1980s sitcom “Head of the Class” and founder of AwesomenessTV has a finger on the pulse of the always-desirable younger demographic, leading some to speculate that expertise on youth appeal is one reason Robbins has been moved to the head of the class at ViacomCBS’ movie studio. (As part of the ViacomCBS executive shakeup, longtime Showtime head David Nevins will expand his portfolio to include oversight of all...

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