Industry West's Anne and Jordan England Are Saving the Planet Through Good Design
Having a vision is one thing. But it's what comes next—the risk-taking and recruiting, the sleepless nights and countless hours—that turn that dream into a reality. House Beautiful's 2020 Visionaries have done all that and then some, creating innovative brands and companies that will come to change the way we decorate.
“We want to create quality furniture that’s not going into a landfill after a year,” says Jordan England, cofounder, with his wife, Anne, of Industry West. It was 2009, right before the e-comm boom, when it launched—and not long after, calls flooded in: restaurant designers seeking 80 barstools; mass orders left and right. Last year, Industry West opened a New York store, and this summer will see its first “workspace” collection with office designer Dani Arps. Jordan says staying agile has been essential to growth: “We’ve created an environment where we can constantly bring in new product, adapting our physical and online space to fit.”
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