H&M is absolutely killing the collaboration game. In recent years, we've wanted everything from their Moschino range, their Jonathan Adler range and their Vampire's Wife range. Last year, H&M Home has announced a partnership with Diane von Furstenberg, and have just revealed the first images of the collab.
We already know we're going to want everything. The retailer announced on 10 November 2020 that the fashion designer would be turning her attention to a homeware range full of gorgeous prints and textiles. At the beginning of April 2021, they then gave the first glimpse at the product range, as well as announcing the release date.
Of the partnership, H&M said: "With an interiors collection that encourages expressions of personal style in the home launching next year, the collaboration brings together von Furstenberg’s iconic fashion prints and colour play to the world of H&M HOME interiors. Embracing powerful visuals and personal expression, there will be vases, cushion covers, blankets, candles and more.
Diane added, "I’m thrilled to be collaborating with H&M HOME, especially since I have such a passion for interiors. The home is both a relaxing and empowering place where you can really ‘own’ a look or feel. With this collaboration, I want people to take charge of their home decor. The only rule I have is that your home should reflect who you are. The main point is to create a space that you’re incredibly comfortable in and is a true expression of your personality."
As for the collection itself? Key pieces include wool double-sided blankets, decorative printed boxes, lacquer-like trays and a range of scented candles. You can also expect sets of espresso cups and saucers, but the stars of the show for us are definitely the gorgeous coloured glass pink and orange rounded vases.
Keep an eye out for the famed ‘Diane’ print robe, inspirational quote posters and cute cushions. LOVE.
Speaking more about the collection, von Furstenberg added, "The prints in the H&M HOME collaboration are very iconic. The ‘Diane’ print I created 20 years ago when I started the company, while the lips print comes from the painting Andy Warhol did of me. Personally, I love animal prints – zebra is very DVF – and also vibrant orange and pinks, but monochrome black and white is very chic, too. The whole collection is fabulous, and I can’t wait to share it with everyone."
We're excited for this. The Diane von Furstenberg x H&M HOME collection will be in H&M HOME and online from Friday, April 16.
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