Gamers Spent $10.7 Billion in September, Mostly on Sports

Samson Amore
·1-min read

Sales of sports video games led by “NBA 2K21” propelled worldwide digital gaming spend to $10.7 billion in September, up 14% annually and continuing the momentum from last month. Nielsen’s gaming analysis outfit, SuperData, wrote in a recent report on player spending that console earnings were up 40% in September compared to last year, driven by the typically busy fall game release schedule. Take-Two Interactive’s “NBA 2K21” was the top-earning title in September with 1.9 million copies sold after its launch on Sept. 4. Most players bought “NBA 2K21” for digital consoles, bringing its sales up 19% compared to those of its predecessor, “NBA 2K20,” which came out Sept. 6 of last year. In-game revenue — sales of cosmetic items, skills or downloadable content in “NBA 2K21” — was up 8% compared to the previous game. SuperData analyst Carter Rogers told TheWrap that sales of simulated NBA video games began taking off in August when a torrent of sales of the older “NBA 2K20” was brought on by the delayed NBA season. Last month’s resurgence of interest in “NBA 2K20” drove its earnings up 165% compared to the previous year’s title. Also Read: Why TikTok Could Be the Perfect Social...

Read original story Gamers Spent $10.7 Billion in September, Mostly on Sports At TheWrap