Dior launches a luxury skincare line for…babies?!

The luxury brand Dior, which is renowned for its fashion, fragrances, beauty, and accessories, is releasing a skincare line for babies. The Baby Dior line of “complete skincare line for little ones,” includes a $230 scented water, and a $115 moisturizer.

As someone who shops at Target for skincare, this is a little rich for my blood, but perhaps this luxury skincare for babies will be right up…someone’s alley.

If you were around and had a baby in the ‘70s, you may recall the brand’s infant perfume line. Well, Baby Dior is coming back and it’s a reboot (plus a little extra) of that line, per People.

The $230 “scented water” is called “Bonne Étoile,” and it comes in a pastel pink or mint green bottle. The scent includes hints of pear, wild rose, and white musk, according to People. “Le Lait Très Tendre,” retails for $115 and is a moisturizer for the face and body.

According to the Dior website, “A caress, a scent, an emotion: Baby Dior Hydrating Milk is an ode to the discovery, tenderness and sweet memories of childhood. Created to meet the needs of even the most delicate skin, this baby moisturizer is composed of 99%* natural-origin ingredients and infused with a mallow extract renowned for its ability to guide water to its petals.”

I mean, who wouldn’t need that for their infant, right? Sounds magical. (And expensive.)

If you’re itching to drop some dollars on skincare for your baby, head over to the Dior website and snag a bottle or two of these new luxury skincare items, formulated just for infants.

It’s only worth a car payment!