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'Holy grail of mascaras!' The lash-lengthener that sells every 7 minutes is now $9

While there are plenty of beauty treatments and makeup products that are definitely worth dropping a ton of money on, ask any beauty lover and they'll tell you that mascara is not one of them. Drugstore mascaras are almost always just as good (and sometimes even better) as their high-end counterpart. Case in point? The CoverGirl Lash Blast Mascara has been one of the most popular mascaras on the market for 15 years now. Not only has it racked up more than 12,000 five-star ratings on Amazon from verified shoppers, but a tube of the brand’s best-selling mascara is sold every 7 minutes around the world!

Pump up the volume and get full and long lashes with this ultra-popular waterproof mascara. The silicone bristles are known for separating lashing to evenly apply color to each lash without leaving smudges behind.
$9 at Amazon

While some mascaras are formulated to either lengthen or add volume to lashes, users say this one does double duty. Not only will it make lashes look longer with each application, but the innovative formula actually makes them look 10 times more voluminous, too. Even better, its wand has durable silicone bristles that capture individual lashes to evenly coat them for a clump and smudge-resistant application.

The waterproof formula will have you covered no matter what you have in store for your day — rain or snow, tear-jerker movies or a soak in the hot tub. And even if you have sensitive eyes, you should be able to tolerate this hypoallergenic formula. And like all CoverGirl products, the mascara is Leaping Bunny Certified by Cruelty-Free International, meaning it's never tested on animals.

A tube of the CoverGirl Lash Blast Mascara sells every 7 minutes! (Photo: Amazon)
A tube of the CoverGirl Lash Blast Mascara sells every 7 minutes! (Photo: Amazon)

“Get this and you won’t be sorry,” said one shopper. “Love love love this! My lashes have never looked better! It's super black and volumizing! I'll definitely be buying again!”

Others rave about how waterproof and smudge-proof the mascara is. “This is my absolute favorite mascara! I have tried more expensive ‘Sephora-type’ brands, but I always come back to this. It thickens lashes, has good color, and stays very well. I have cried and swum with this mascara without it coming off — it is the most effective waterproof formula I have tried,” wrote one happy customer.

"Holy grail of mascaras!" wrote a five-star reviewer. “Best mascara ever. Compared to my much more expensive Dior show mascara. The color is a nice dark black. Only a few coats of this mascara and you are all done... I've been using it since it first came out years ago and I still use it today.”

While the CoverGirl mascara is regularly affordable at $12 a tube, it’s cheaper than ever thanks to Amazon dropping its price to just $9. Stock up on the beauty essential now while it’s still on super sale.

Pump up the volume and get full and long lashes with this ultra-popular waterproof mascara. The silicone bristles are known for separating lashing to evenly apply color to each lash without leaving smudges behind.
$9 at Amazon

If you have Amazon Prime, you’ll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $25 or more.)

The reviews quoted above reflect the most recent versions at the time of publication.

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