Window air-conditioning units are notorious for being bulky, hard to install, and an overall eyesore. However, a new direct-to-consumer start-up is aiming to change these perceptions. Dubbed by Fast Company as the “Warby Parker of air-conditioning,” July is undoubtedly the first A/C unit design lovers are genuinely excited about. The founders, Muhammad Saigol and Erik Rauterkus, wanted it to feel less like an appliance and more like a well-designed conversation piece.
Announced in late April to a hefty waitlist, the July units are the first A/C system that can be customized to fit your style of decor. Available with a sleek front (no more pesky dust-filled slats), the unit comes in two sizes to suit various rooms. The finishes—including ash wood, white, sky blue, and a woven grey fabric—are designed to blend in to your environment as opposed to standing out.
The design is simple and incredibly user-friendly, since the units can be controlled directly from your smartphone, Google Home, or Alexa. You don’t have to guess the temperature via a numbered dial—July’s intuitive app lets you set exact temperatures. And with scheduling capabilities, you can turn the unit on and off from anywhere, so you’ll always come home to the perfect temperature. (This efficiency helps contribute to the fact that July units use 10 percent less energy than standard air conditioners.)
In addition to the customizable front finish, each unit comes with two air filters—one formulated for those with allergies or pets, and the other to help mitigate odors (great for home cooks or in areas with high levels of pollution). Kissing that sticky midsummer stench goodbye may be incentive enough to order.
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