What Is Cameo, the Platform Where ‘Tiger King’ Star Carole Baskin Earned $100,000 in 6 Days?
“Tiger King” antihero Carole Baskin is gaining further notoriety — and making hundreds of thousands of dollars — by sending short, personalized video shout-outs to paying fans through a mobile app called Cameo. In less than a week on the platform, Baskin raked in over $100,000, Cameo Chief Operating Officer Arthur Leopold told TheWrap, noting that some celebrities can earn much more. Cameo videos typically range from 10 seconds to two minutes — it’s up to the celebrity — but the company recently began offering brief virtual meet-and-greets with talent for up to five times more than the average rate. Cameo also offers a paid direct message feature where fans can text directly with celebrities for a limited time. The platform has proven to be a lucrative way for entertainers to supplement their income during quarantine while in-person events remain canceled. “All those revenues are gone indefinitely, and could be for a long time, and artists are looking for new ways to make money out of necessity,” said Peter Csathy, founder and chairman of the communications firm CREATV Media. “One of the areas (in tech) where I see a real significant future opportunity, and Cameo is part of it, is...
Read original story What Is Cameo, the Platform Where ‘Tiger King’ Star Carole Baskin Earned $100,000 in 6 Days? At TheWrap
