‘Barbie Universe': Inside the 62-Year-Old Doll’s Expansion Into Movies, Streaming and Instagram

·1-min read
‘Barbie Universe': Inside the 62-Year-Old Doll’s Expansion Into Movies, Streaming and Instagram

Mattel’s Barbie doll made her debut in February 1959, making Barbie 62 years old. A Mattel spokeswoman would not confirm Barbie’s exact age as a beloved teen character but told TheWrap that Barbie — full name Barbara Millicent Roberts — remains a perpetual high school junior. Barbie’s lack of a high school diploma has not stopped her from growing an empire that extends well beyond the toy aisle: Barbie, who has had more than 200 careers — from astronaut to robotics engineer — is now having a moment as a screen star with the Sept. 1 debut of a new Netflix musical special “Big City, Big Dreams.” Barbie’s first live-action movie, starring Margot Robbie and directed by Greta Gerwig (“Lady Bird,” “Little Women”), also was recently announced. Although Barbie has had numerous animated TV incarnations, including musicals, over the years, the Netflix project is arguably her first presence as original programming for a major streamer. “Big City, Big Dreams!” also introduces a new character into Barbie’s world, New Yorker Barbie “Brooklyn” Roberts, whom Malibu resident Barbie Millicent Roberts meets on a big trip to the Big Apple to become a star. Surprise, the Barbies become roommates (yes, same first and...

Read original story ‘Barbie Universe': Inside the 62-Year-Old Doll’s Expansion Into Movies, Streaming and Instagram At TheWrap

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