Ballerina Farm's Hannah Neeleman Wears Glam Gowns, Crown and Her 7-Month-Old Baby for Pageant Return

The influencer and entrepreneur, who won the title of Mrs. American in 2023, will crown a new winner on Aug. 28

• Popular social media influencer and Ballerina Farm founder Hannah Neeleman returns to the Mrs. American pageant one year after winning the 2023 competition, in which married state title holders from across the U.S. compete for the top honor.

• Neeleman will crown a new winner on August 28 in Las Vegas.

• The entrepreneur is sharing a behind-the-scenes look at her experience at the competition, including a variety of glamorous pageant looks.

Hannah Neeleman is returning to the pageant stage.

Known online as Ballerina Farm, the Juilliard-trained dancer, entrepreneur and mother of eight left her family's working farm in Utah to attend the Mrs. American pageant in Las Vegas. Neeleman won the title in 2023 and will crown the new winner on Wednesday, Aug. 28.

On Monday, Aug. 26, the influencer shared some behind-the-scenes snaps on Instagram Stories. For a day of interviews with the contestants, Neeleman donned a chic black sleeveless dress with a bubble hemline and pleated skirt. She added black pumps and, of course, her sparkly pageant crown.

Neeleman also brought her daughter, Flora Jo, along for the ride, wearing the 7-month-old baby in a front-facing carrier.

"Flora coming to work with mama," she captioned one slide in which she's wearing a "Mrs. American" sash draped over the carrier. The following slide shows Neeleman speaking to the contestants while carrying her baby.

Related: Mom-of-8 Hannah Neeleman Shares Her Story 'in My Own Words' After Slamming 'Tradwife' Article About Her

She later shared photos from a more formal appearance, bringing all the pageant glam in a champagne-colored halter dress with intricate embellishments and beading.

Neeleman's makeup artist for the pageant, Kelly Tull, posted a photo of Neeleman in a white beaded gown one sheer sleeve and a cutout detail at the neckline. For this look, her hair was pulled back into an elegant updo.

Last week, Neeleman looked back on her time competing in the 2023 Mrs. American pageant — which she won while 20 weeks pregnant with Flora Jo.

"A night I will never forget. ✨🥹🫶🏼," she captioned an Instagram video montage. "This year has flown by. Heading to Las Vegas next week to crown my successor! I was 20 weeks pregnant with miss Flora Jo during this pageant. ♥️"

In the clip, Neeleman is seen wearing a variety of glamorous ensembles such as a sequin mini dress with a blue tasseled skirt, a royal blue one-piece swimsuit with a plunging neckline and a glittering ball gown with a halter neckline and white cape-like detail.

Neeleman went on to compete in the Mrs. World pageant in January 2024 — just 12 days after giving birth to her daughter.

Related: The Ballerina Farm Controversy, Explained: Why Is Everyone Talking About Influencer Hannah Neeleman?

After skyrocketing into social media fame, Neeleman has been dubbed a "trad wife," including in a recent viral profile the U.K.’s The Sunday Times Magazine.

The influencer, however, told the outlet that she doesn't "necessarily identify" with the title "because we are traditional in the sense that it’s a man and a woman, we have children, but I do feel like we’re paving a lot of paths that haven’t been paved before.”

Her husband Daniel, meanwhile, said, “We were already together, doing what we were doing. And then ‘trad wife’ came along."

“We can’t help it,“ he added. “This is what we are. If we’re trad dad, trad wife, so be it.”

Neeleman further clarified her stance in an Instagram clip posted on Wednesday, July 31, saying that she and Daniel still have "many dreams to accomplish."

On the couple’s 13-year marriage, Hannah said on Instagram: “Together we have built a business from scratch. We’ve brought eight children into this world and have prioritized our marriage all along the way. We are co-parents, co-CEOs, co-diaper changers, kitchen cleaners and decision makers.”

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