From ‘The Bachelor’ to ‘Avengers,’ How Bob Iger Grew Disney From a Mouse Into a Media Goliath

Tony Maglio, Reid Nakamura and Jeremy Fuster

After a hugely successful 15 years, Bob Iger stepped down as Disney CEO on Tuesday, transitioning to the role of executive chairman so he can focus more on the creative aspects of the business until his contract expires at the end of 2021. During his tenure as CEO, Iger transformed Disney into a media behemoth, bringing brands like Marvel and Lucasfilm under the Disney umbrella, growing the company’s lucrative parks business and, most recently, overseeing the landscape-shifting acquisition of 21st Century Fox assets and the launch of the streaming service Disney+. Iger also made some money for shareholders of the publicly traded company. In fiscal 2005, Disney’s revenue was less than $32 billion. By the end of fiscal 2019, revenues had more than doubled and nearly hit $70 billion. How did that translate for those invested in The Walt Disney Company? From right around when Iger took over as chief executive officer through Tuesday, when he stepped down, Disney stock grew $100 per share, from around $28 to $128. Also Read: How Bad Was Disney's Box Office Before Bob Iger Turned It Around? But even before his tenure as chief executive, Iger had already been a rising star at Disney...

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