Over 1.1 billion connected devices for watching the content of video streaming platforms are in circulation worldwide. Strategy Analytics's latest report counts 1.14 billion connected devices (TVs, set-top boxes...). Samsung is the market leader with its wide range of new generation TV sets.
The "TV Streaming Platforms" report reveals that the South Korean giant dominates the sector, in every category of device, with 14% market share, mainly thanks to its TVs.
Sony is second in terms of market share with 12%. LG comes third with 8%, while Hisense and TCL each count 5%.